Digital marketing

Our team of marketers is among the best in North America for optimization and performance. We understand where your customers are already scrolling and leverage the right marketing mix to convert clicks into results.

Brands we help

Tactics

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Digital Strategy

Digital marketing that produces real results takes the right strategy. Once we know your goals, we tailor our approach based on hard data, so leads become paying customers.

  • Target audience research
  • Market positioning
  • Key messages
  • Content strategy
  • KPIs
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Search Engine Optimization

By optimizing your site content, structure, and link-building, we can harness the power of search engines to make a lasting impact on your business.

  • SEO auditing
  • PPC services
  • Website optimization
  • Reputation management
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Content Marketing

Creating thumb-stopping creative content for your business, we can drive traffic, build relationships, and generate long-term growth.

  • Content strategy and creation
  • Design & development
  • Campaign planning & execution
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Social media marketing

Social media moves fast. We’re on it. We’ll develop a social content strategy to help you build a community and promote your products or services on the channels your customers love. And we can run it all for you, too.

  • Competitive analysis
  • Content strategy
  • Publishing calendar
  • Social Media Metrics
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Pay-Per-Click Services

Reach your target audience at the lowest cost and gain valuable insights as you go. Target and convert high-intent audiences immediately on Google Search, high-traffic display networks and social media.

  • Display and video ads
  • Remarketing campaigns
  • Combined organic and paid campaigns
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Marketing automation

With data-driven marketing, you can precision-target messaging and content, and learn as you go so that each campaign is better than the last. And better than your competitors’, too.

  • Enhancement of existing automation technology
  • Implementation of new automation platforms
  • Strategy and tactical consulting on cadences
  • Data analysis
  • Campaign development
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Email marketing

Email marketing is alive and well – but you need to know how to break through the noise, to deliver relevant, actionable messaging to your target audiences.

  • Newsletter content
  • Promotional emails
  • Nurture streams

Spotlights

BlueRush logo

“In working with Pedestal, we have generated, and continue to generate, a significant number of leads for our sales team. Moreover, our visibility on Google has significantly improved. Thanks to Pedestal’s systems and strategies, we continue to generate more qualified and valuable leads month-over-month.”

Rielle Ullberg, Digital Marketing & Sales Coordinator

Republix was instrumental to us discovering our unique purpose and what we could offer our audiences beyond simply telling them the weather.  The process was excellent.  Everyone was fully engaged, and we’re all singing from the same songbook.  It has really been an eye-opener and has changed the way we do business.” 

Robin Flatow, Senior Manager, Marketing
iZettle logo

“I’m very happy so far with the performance and the professionalism of the team, and I’m glad that our collaboration has gone from a one-off engagement to a long-term partnership. I’m looking forward to seeing what the future brings!”

Alan Garland, Marketing Manager
BlueRush logo

“In working with Pedestal, we have generated, and continue to generate, a significant number of leads for our sales team. Moreover, our visibility on Google has significantly improved. Thanks to Pedestal’s systems and strategies, we continue to generate more qualified and valuable leads month-over-month.”

Rielle Ullberg, Digital Marketing & Sales Coordinator

Republix was instrumental to us discovering our unique purpose and what we could offer our audiences beyond simply telling them the weather.  The process was excellent.  Everyone was fully engaged, and we’re all singing from the same songbook.  It has really been an eye-opener and has changed the way we do business.” 

Robin Flatow, Senior Manager, Marketing

Proven solutions

Learn more about digital marketing for your industry.

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Ecomm

We help fast-growing ecommerce brands reduce costs, increase conversions, and drive customer love for lasting growth.

HOW WE HELP
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SMB

We build end-to-end solutions geared to support your growing small business—without adding more work to your plate.

HOW WE HELP
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B2B

We help generate leads and foster growth for mid-market and enterprise B2B organizations.

HOW WE HELP
Growth starts here.

There’s a better way to grow. Get in touch with us if you’re ready to do things differently.

Other services

The bench strength you need to grow your business – all in one place.

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Growth Strategy

Optimize every touchpoint in the funnel to build one well-oiled marketing machine that delivers big on growth.

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Digital Marketing

Convert clicks to results with a marketing mix that finds your customers where they’re already scrolling.

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Application and Web Development

Grow your brand exponentially, with an online presence your audiences adore.

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SEO

Leverage the power of search to turn organic traffic into profitable growth.

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UI/UX

Create optimized digital experiences that drive demand for your products, services or solutions.

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Brand

Ensure your brand delivers your promise across every touchpoint. Stand out in a sea of sameness.

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Content Marketing

Build customer relationships with thumb-stopping content that drives engagement and resonates with your audience.

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Growth starts here

There’s a better way to grow. Get in touch if you’re ready to do things differently.

Growth starts here